Ranking Importance
This year research shows that approximately 85% of all web sites are found via search engines
Is the process of affecting the visibility of a website or a web page in a search engine’s unpaid results—often referred to as “natural,” “organic,” or “earned” results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target different kinds of search, including image search, local search, video search, academic search, news search and industry-specific vertical search engines.
When it comes to optimizing search engines for a website, some businesses may be afraid of the amount of information out there. And often, if they do not have the help of an SEO consultant, they will not do anything. Fortunately, Evolve Studio offers you seo services at an incredibly affordable cost.
Every business should invest in the optimization of search engines. Optimizing your website to search engines algorithms is the process of optimizing your site to maximize organic traffic.
Here are some of the reasons why you should consider SEO as the key to your business:
There are people looking for your products or services in search engines.
There are over 2 billion people online. 93% of online activities start in a search engine. Every second, about 40,000 search queries and 3.5 billion searches per day are performed. There are millions of opportunities for your business to find in search engines. One of the most important benefits of SEO is that your customers are using search engines every day.
If you are not on the first page, you are not winning.
It’s no secret in the SEO world that if you’re not on the first page, chances are you’re not winning in the rush to user clicks. A recent study shows that the top three positions in the search ranking give almost 40% of all click-throughs, while up to 30% of all results on page 1 and 2 are not clicked at all. What does this mean? Two things: if you are not on page 1, you must be there, there are still too many cases where a user types a search query and can not find exactly what he is looking for.
Local seo means greater involvement, traffic and conversions.
With the growing dominance of mobile traffic, local research has become a key part of the success of small and medium-sized businesses. Local SEO aims to optimize digital properties so that people can quickly and easily find what they are looking for, putting them one step closer to a transaction. Local optimizations focus on cities, regions, and even specific states to establish a valid means of messaging a brand locally. To do this, the SEO must optimize the site and the high quality content, highlighting the local citations and backlinks, as well as the local listings relevant to the position and the business sector of a brand. There should also be a strong emphasis on user reviews.
SEO is a long-term strategy
SEO is a long-term strategy. Like anything that really matters, SEO also takes some time to deliver results. It may take 6-12 months to see the optimum rankings. However, as it takes time to move up in the order, it takes time to fall down. Once you rank high on Google, you rarely go down. The only reason that this will change is because of increased SEO competition or changes in the Google algorithm.
Your competitors are using SEO to grow
“Kill or get killed”. Your clients start their online journey with a search. Your competitors are using the search to increase their business. Sooner or later, if you are not using the search to increase your business, you will not have a business!
SEO can give small businesses an edge over large companies
If you have a small business, you may have realized that it is difficult to pass the biggest competitors in AdWords. However, an effective SEO strategy may be your way to earn higher rankings. While the largest companies rely on advertising, you can rely on an SEO strategy to attract as many customers as possible.
SEO increases the value of your business
Your business becomes more valuable as your listing on Google and other search engines increases. If you are in the market to sell your business, many buyers will see good rankings on Google as a precious asset. This is likely because the ranking thanks to SEO tends to maintain its value and to rely over the years.
SEO is the best strategy of PR
SEO is the new strategy “PR”. This makes Public Relations (PER) to make sense. In order to rank high in the search engines, you should have quality backlinks. Backlinks are links from external websites that link to your website. The more you have, the more important your site is. The more important your website is, the higher it will rank. Acquiring quality backlinks may require publicity. The more publicity you have, the more likely you will gain qualitative backlink. Both go side by side.
SEO will increase your followers in social media.
SEO will add more social media followers.
As your visitors are searching for your website, they are likely to click on the icons of your social media to track you. An effective SEO campaign will create thousands of internet visitors, which you can expect to translate to a smaller percentage of followers.
SEO will increase your blog traffic
As your website authority rises within search engines, some things will happen. The individual blog rank on Google will increase. Blog content is more likely to be found on Google. And lately, you’ll likely gain more referral traffic from your website by promoting your blog across your site. Plus, SEO is mobile friendly.
It is quantifiable.
Even if SEO does not offer a ROI that is easier to calculate than paid research, it is possible to measure almost everything with adequate monitoring and analysis. The big problem is trying to connect the points because there is no definitive way to understand the correlation between all the actions taken. However, it is worth understanding how some actions affect performance and growth.
SEO is the smartest marketing investment you can make
The benefits of SEO are endless. SEO is the smartest marketing investment you can make. It is a long-term asset for your business. It generates traffic, drives and sales. Does not require any advertising. Your clients are searching for it now. And, one of your competitors is growing your business significantly from that. If you want to grow your business without cold calling, networking or other forms of “push” advertising, invest in a SEO campaign today.
Doing SEO is a very good marketing tool that can, together with landing pages and effective content marketing, bring your business up and get you customers. Studies show that SEO can have a ROI (return on investment) better than traditional forms of marketing (TV, press, radio, etc.). SEO should be an integral part of your digital marketing strategy.
Evolve Studio can increase the search engine rank and site traffic of any company. The expertise offered by our technical and copywriting staff enables us to successfully meet the needs of companies with complex websites in competitive industries.
We first analyze a web site, followed by a step-by-step plan to have the website communicate keywords more effectively to search engines. Our ultimate goal is to get our clients more visitors and higher conversion of sales and leads.
Before beginning a search engine optimization (SEO) project, it is important to understand the process involved in an effective SEO campaign. Evolve Studio caters to clients who require an intensive, full-service approach to search engine marketing.
Keyword density tells you how often a search term appears in a text in relation to the total number of words it contains
Onpage optimization refers to all measures that can be taken directly within the website in order to improve its position
In the field of SEO, link building describes actions aimed at increasing the number and quality of inbound links to a webpage
Our SEO review consists of several factors like a content, linking structure, social media efforts, and its trust on the internet
This year research shows that approximately 85% of all web sites are found via search engines
96% of Internet users begin their web search through a major search engine (Google, Bing, Yahoo, AOL)
SEO allows you the ability to choose keyword phrases for searches performed by potential customers
In January 2017, more than 17.5 billion searches were performed with 342 billion search results
Solid SEO and search friendly web design will help bring visitors to your website
Consumer perception is that the higher a web sites is ranked in a search engine
We focus strongly on function and usability and train you to manage your website as a business asset. We go to great lengths to assure your content is delivered in such a way that visitors can easily and intuitively find the information they seek, resulting in a pleasant and productive user experience.